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贏在不可能:金革唱片創辦人陳建育激發業務力的關鍵密碼

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贏在不可能:金革唱片創辦人陳建育激發業務力的關鍵密碼
Product Code:
166416
Model:
9789573265344
Product by:
遠流
Status:
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EM - RM 12.72
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Product Information

ISBN: 9789573265344

出版日期: 2009-09-30

作者: 陳建育

裝訂: 平裝.單色印刷.296頁.

 

  18章化不可能為可能的經歷,18個鼓動人心的心戰喊話,這是所有希望創造業績、追求成功的個人或公司不可錯過的書。

  本書是唱片界人稱「勁嗓」的金革唱片創辦人陳建育,首次公開他的創業與打造推銷王國的歷程。如果你想擁有自己的事業,他教你如何為自己的人生打造舞台;如果你的人生四處碰壁,他教你如何從挫折中尋找新的出路;如果你想管理公司,請看他把艱澀的企管知識,變成立刻可行的工具與方法;如果你自認為不適合業務工作,請看他打敗聰明人的「傻瓜推銷祕笈」,讓你業績想做不好都難。



作者簡介

陳建育

  1956年出生於基隆暖暖。國中讀放牛班,高中時考上建國中學夜間部。因為家境貧困,每到寒暑假就積極打工,做過挖下水道、貨運工、針織廠印花工、鐵工、發電廠清煙囪工、養雞場工人……因此熟悉與中下階層人相處。

  22歲時帶著150元離開基隆到台北創業,從基層業務員開始打拚,一年後擔任嘉新出版社業務主任,並前往高雄創立分公司;25歲創辦河山出版社;27歲創辦「金革唱片」,後來更名為「金革科技股份有限公司」,積極代理世界各地優質音樂,其自行製作之「中國交響世紀」,以12張套裝音樂CD,創下銷售3億8千萬元的業績,一舉改變傳統唱片市場的生態。

  2003年擔任台北國際唱片協會理事長,2004年在同業普遍的看壞聲中,以高明的推銷技巧帶領台北國際唱片協會成員於環亞大飯店,成功地舉辦第一屆國際唱片影音大展。

  2005年3月,金革正式掛牌上櫃交易,成為台灣第一家上櫃的唱片公司。在全球唱片一片不景氣中,以直銷業務為基礎,不斷擴大經營層面,包括禮品、影音、黑膠唱片、音響……多角化的經營,將金革打造成台灣公播音樂的第一品牌,可謂唱片市場的奇人!

  2008年3月1日正式退休,定居於人間仙境,被加拿大人稱為「藝術家之島」的鹽泉島。

  Salt Spring Island笨農陳建育部落格:www.wretch.cc/blog/ffather51tw

贏在不可能:金革唱片創辦人陳建育激發業務力的關鍵密碼
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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