Product Information
ISBN: 9787302467021
出版日期: 2017-09-01
作者: 李改霞
裝訂: 無.無.284頁.14.8.
為了幫助商家快速學習促銷知識,掌握促銷攻略,本書圍繞促銷這一核心內容,全面闡述了促銷活動的15種類型。它包括定價促銷、紀念式促銷、獎勵促銷、借力促銷、臨界點促銷、另類促銷、主題促銷、時令促銷、限定式促銷、引用舉例式促銷、贈送類促銷、指定促銷、組合促銷、附加值促銷、回報促銷。本書全方位展示了促銷的各種類型、詳細方法以及注意事項,實用性和操作性非常強,既是商家開展促銷活動的寶典,又是營銷策划人員的工作准則和企業高級管理者的實用手冊。
李改霞,北京郵電大學智慧城鄉研究中心研究員、北京零壹社互聯網技術研究院高級研究員,對互聯網、科技、經濟、新興事物表現出極大的興趣,並有自己獨特的觀點及看法。長期研究國外的商業思維與行為,同時也對移動互聯網、大數據等領域的未來趨勢進行研究。著有《淘 寶店運營全攻略》等圖書。
Shipping Information
Zone | Order Total (RM) | Delivery Fee (RM) |
---|---|---|
West Malaysia | Flat Rate | 6.00 |
Zone | Items/Weight | Delivery Fee (RM) |
---|---|---|
East Malaysia | First 1.00 kg | 12.00 |
Extra 1.00 kg | 2.50 | |
Singapore | First 1.00 kg | 25.00 |
Extra 1.00 kg | 5.00 | |
Australia, New Zealand | First 1.00 kg | 159.77 |
Extra 0.50 kg | 52.65 | |
Austria, Denmark, Finland, Ireland, Switzerland, Russia | First 1.00 kg | 157.78 |
Extra 0.50 kg | 34.31 | |
Brunei, Cambodia, Laos, Mongolia | First 1.00 kg | 175.10 |
Extra 0.50 kg | 87.14 | |
Belgium,France, Germany, Netherlands, Spain, U.K | First 1.00 kg | 150.94 |
Extra 0.50 kg | 30.46 | |
China | First 1.00 kg | 96.44 |
Extra 0.50 kg | 25.35 | |
Bangladesh, Brazil, Iraq, Pakistan, Qatar, S.Arabia, UAE, Sri Lanka | First 1.00 kg | 118.52 |
Extra 0.50 kg | 24.96 | |
South Africa | First 1.00 kg | 118.52 |
Extra 0.50 kg | 24.96 | |
Philippines | First 1.00 kg | 91.42 |
Extra 0.50 kg | 15.29 | |
Canada, United States, Mexico | First 1.00 kg | 162.58 |
Extra 0.50 kg | 35.90 | |
Hong Kong | First 1.00 kg | 80.63 |
Extra 0.50 kg | 29.06 | |
India | First 1.00 kg | 113.30 |
Extra 0.50 kg | 22.28 | |
Indonesia | First 1.00 kg | 107.35 |
Extra 0.50 kg | 24.87 | |
Japan | First 1.00 kg | 112.97 |
Extra 0.50 kg | 35.03 | |
Macau | First 1.00 kg | 92.93 |
Extra 0.50 kg | 13.82 | |
Singapore | First 1.00 kg | 74.75 |
Extra 0.50 kg | 21.49 | |
Taiwan | First 1.00 kg | 94.42 |
Extra 0.50 kg | 34.76 | |
Thailand | First 1.00 kg | 94.10 |
Extra 0.50 kg | 28.25 | |
Vietnam | First 1.00 kg | 98.94 |
Extra 0.50 kg | 14.34 |