|   
Contact Us : +6018 243 6288

Mall
混合信號:激勵是如何發揮作用的?

RM 78.21 RM 86.90 10%
Quantity
+
Model
9787521756319
Brand
中信出版社
Status
Available Now
Delivery
Usually ships within 6-8 weeks
Delivery Fee
West Malaysia - RM 6.00
East Malaysia - RM 12.00
Australia, New Zealand - RM 159.77
Austria, Denmark, Finland, Ireland, Switzerland, Russia - RM 157.78
Brunei, Cambodia, Laos, Mongolia - RM 175.10
Rate for other regions/countries
Rewards
78 Points
Product Information

ISBN: 9787521756319

出版日期: 2023-11-01

作者: (美)尤里·格尼茨

譯者: 江生等

裝訂: 平裝.無.303頁.26.

 

 

作者簡介
(美)尤里·格尼茨

尤里•格尼茨(Uri Gneezy)
美國加州大學聖達戈分校經濟學教授,《隱性動機》合著者。主要致力於將行為經濟學理論應用于現實生活,他研究的課題主要有:能夠促進人們養成好習慣和改掉壞習慣的激勵機制,“想付多少錢就付多少錢”定價策略的好處,以及高額獎金的負面效果,等等。他還在迪士尼和惠普等多個大公司中開展行為經濟學實驗,旨在幫助它們用非傳統的策略去實現公司目標。他還獲得過包括來著美國國家科學基金會在內的多個組織的認可和嘉獎。

混合信號:激勵是如何發揮作用的?
Shipping Information
ZoneOrder Total (RM)Delivery Fee (RM)
West MalaysiaFlat Rate6.00
ZoneItems/WeightDelivery Fee (RM)
East MalaysiaFirst 1.00 kg12.00
Extra 1.00 kg2.50
SingaporeFirst 1.00 kg25.00
Extra 1.00 kg5.00
Australia, New ZealandFirst 1.00 kg159.77
Extra 0.50 kg52.65
Austria, Denmark, Finland, Ireland, Switzerland, RussiaFirst 1.00 kg157.78
Extra 0.50 kg34.31
Brunei, Cambodia, Laos, MongoliaFirst 1.00 kg175.10
Extra 0.50 kg87.14
Belgium,France, Germany, Netherlands, Spain, U.KFirst 1.00 kg150.94
Extra 0.50 kg30.46
ChinaFirst 1.00 kg96.44
Extra 0.50 kg25.35
Bangladesh, Brazil, Iraq, Pakistan, Qatar, S.Arabia, UAE, Sri LankaFirst 1.00 kg118.52
Extra 0.50 kg24.96
South AfricaFirst 1.00 kg118.52
Extra 0.50 kg24.96
PhilippinesFirst 1.00 kg91.42
Extra 0.50 kg15.29
Canada, United States, MexicoFirst 1.00 kg162.58
Extra 0.50 kg35.90
Hong KongFirst 1.00 kg80.63
Extra 0.50 kg29.06
IndiaFirst 1.00 kg113.30
Extra 0.50 kg22.28
IndonesiaFirst 1.00 kg107.35
Extra 0.50 kg24.87
JapanFirst 1.00 kg112.97
Extra 0.50 kg35.03
MacauFirst 1.00 kg92.93
Extra 0.50 kg13.82
SingaporeFirst 1.00 kg74.75
Extra 0.50 kg21.49
TaiwanFirst 1.00 kg94.42
Extra 0.50 kg34.76
ThailandFirst 1.00 kg94.10
Extra 0.50 kg28.25
VietnamFirst 1.00 kg98.94
Extra 0.50 kg14.34
TOP