Product Information
ISBN: 9789860671179
出版日期: 2021-12-15
作者: 劉千凡
裝訂: 平裝.單色印刷.82頁.23.
面對全球快速數位化的社會型態,由無線網路與行動裝置普及所帶來的數位經濟市場演化,新的媒體形式與內容改變了消費者觀看影音的習慣,數位內容產業面臨了巨大衝擊,但也帶來了新的可能性,本書提出傳統動畫產業人才的困境及如何創新突破,改變傳統模式與觀念,應對當代數位經濟產業變化的趨勢
本書透過探討數位經濟的發展、傳統動畫產業的現況與新媒體的趨勢,包含社群自媒體與網紅經濟等,分別以「技術面」與「內容面」提出多元創新的整合模式,整體策略架構為多元導入「社會責任」、「地方創生」、「新媒體」、「跨域合作」四種轉型,突破傳統動畫人才的侷限性,以更符合數位經濟市場變化的方針,實踐培育專業人才、促進產業發展及致用市場需求的應變可能性。

Shipping Information
Zone | Order Total (RM) | Delivery Fee (RM) |
---|---|---|
West Malaysia | Flat Rate | 6.00 |
Zone | Items/Weight | Delivery Fee (RM) |
---|---|---|
East Malaysia | First 1.00 kg | 13.00 |
Extra 1.00 kg | 5.00 | |
Singapore | First 1.00 kg | 25.00 |
Extra 1.00 kg | 5.00 | |
Australia, New Zealand | First 1.00 kg | 159.77 |
Extra 0.50 kg | 52.65 | |
Austria, Denmark, Finland, Ireland, Switzerland, Russia | First 1.00 kg | 157.78 |
Extra 0.50 kg | 34.31 | |
Brunei, Cambodia, Laos, Mongolia | First 1.00 kg | 175.10 |
Extra 0.50 kg | 87.14 | |
Belgium,France, Germany, Netherlands, Spain, U.K | First 1.00 kg | 150.94 |
Extra 0.50 kg | 30.46 | |
China | First 1.00 kg | 96.44 |
Extra 0.50 kg | 25.35 | |
Bangladesh, Brazil, Iraq, Pakistan, Qatar, S.Arabia, UAE, Sri Lanka | First 1.00 kg | 118.52 |
Extra 0.50 kg | 24.96 | |
South Africa | First 1.00 kg | 118.52 |
Extra 0.50 kg | 24.96 | |
Philippines | First 1.00 kg | 91.42 |
Extra 0.50 kg | 15.29 | |
Canada, United States, Mexico | First 1.00 kg | 162.58 |
Extra 0.50 kg | 35.90 | |
Hong Kong | First 1.00 kg | 80.63 |
Extra 0.50 kg | 29.06 | |
India | First 1.00 kg | 113.30 |
Extra 0.50 kg | 22.28 | |
Indonesia | First 1.00 kg | 107.35 |
Extra 0.50 kg | 24.87 | |
Japan | First 1.00 kg | 112.97 |
Extra 0.50 kg | 35.03 | |
Macau | First 1.00 kg | 92.93 |
Extra 0.50 kg | 13.82 | |
Singapore | First 1.00 kg | 74.75 |
Extra 0.50 kg | 21.49 | |
Taiwan | First 1.00 kg | 94.42 |
Extra 0.50 kg | 34.76 | |
Thailand | First 1.00 kg | 94.10 |
Extra 0.50 kg | 28.25 | |
Vietnam | First 1.00 kg | 98.94 |
Extra 0.50 kg | 14.34 |