Product Information
ISBN: 9787111593614
出版日期: 2018-06-01
作者： 常繼生等
裝訂： 精裝.無.166頁.32.
《品牌重塑》拒絕空洞的說教、陳舊的理論以及過時的案例，而是對當下我國企業迫切需要打造、重塑品牌的相關思維和方法，品牌與價格、價值、溢價、高價、高利潤的關系，以及品牌與粉絲、口碑、爆品、產品、品類的關系進行了詳細闡述。為企業快速打造、低成本塑造和重塑品牌以及提高品牌溢價、產品價格與利潤提供了可行的理念、智慧和方案，切中當前很多企業遇到和急需解決的問題，具有實用價值和參考意義，是推動我國當前實施「品牌戰略」「品牌計划」和深化「中國品牌日」的案頭資料。
品牌中國戰略規划院副院長——常繼生；靈貓有數首席戰略官/CEO——許英豪；民族民牌文化委員會副秘書長——范愛明等編著。
Shipping Information
| Zone | Order Total (RM) | Delivery Fee (RM) |
|---|---|---|
| West Malaysia | Flat Rate | 6.00 |
| Zone | Items/Weight | Delivery Fee (RM) |
|---|---|---|
| East Malaysia | First 1.00 kg | 13.00 |
| Extra 1.00 kg | 5.00 | |
| Singapore | First 1.00 kg | 25.00 |
| Extra 1.00 kg | 5.00 | |
| Australia, New Zealand | First 1.00 kg | 159.77 |
| Extra 0.50 kg | 52.65 | |
| Austria, Denmark, Finland, Ireland, Switzerland, Russia | First 1.00 kg | 157.78 |
| Extra 0.50 kg | 34.31 | |
| Brunei, Cambodia, Laos, Mongolia | First 1.00 kg | 175.10 |
| Extra 0.50 kg | 87.14 | |
| Belgium,France, Germany, Netherlands, Spain, U.K | First 1.00 kg | 150.94 |
| Extra 0.50 kg | 30.46 | |
| China | First 1.00 kg | 96.44 |
| Extra 0.50 kg | 25.35 | |
| Bangladesh, Brazil, Iraq, Pakistan, Qatar, S.Arabia, UAE, Sri Lanka | First 1.00 kg | 118.52 |
| Extra 0.50 kg | 24.96 | |
| South Africa | First 1.00 kg | 118.52 |
| Extra 0.50 kg | 24.96 | |
| Philippines | First 1.00 kg | 91.42 |
| Extra 0.50 kg | 15.29 | |
| Canada, United States, Mexico | First 1.00 kg | 162.58 |
| Extra 0.50 kg | 35.90 | |
| Hong Kong | First 1.00 kg | 80.63 |
| Extra 0.50 kg | 29.06 | |
| India | First 1.00 kg | 113.30 |
| Extra 0.50 kg | 22.28 | |
| Indonesia | First 1.00 kg | 107.35 |
| Extra 0.50 kg | 24.87 | |
| Japan | First 1.00 kg | 112.97 |
| Extra 0.50 kg | 35.03 | |
| Macau | First 1.00 kg | 92.93 |
| Extra 0.50 kg | 13.82 | |
| Singapore | First 1.00 kg | 74.75 |
| Extra 0.50 kg | 21.49 | |
| Taiwan | First 1.00 kg | 94.42 |
| Extra 0.50 kg | 34.76 | |
| Thailand | First 1.00 kg | 94.10 |
| Extra 0.50 kg | 28.25 | |
| Vietnam | First 1.00 kg | 98.94 |
| Extra 0.50 kg | 14.34 |