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騰訊CEO 馬化騰傳奇

騰訊CEO 馬化騰傳奇
Product Code:
405950
Model:
9789865755225
Product by:
龍時代
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
Singapore - RM 20.00
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
34 Points
RM 43.80
RM 34.60
21%

Nofity me when ...
price drops.
Product Information

ISBN: 9789865755225

出版日期: 2014-12-01

作者: 熊江

裝訂: 平裝.單色印刷.264頁.

 

  自古以來,成功是運氣與智慧的混血兒,馬化騰的成功也是如此。

  過去十年,中國網路的黃金時代,騰訊抓住了這場世紀大潮;騰訊數次面臨資金鏈斷裂,瀕臨倒閉,又奇蹟般融資成功,柳暗花明,起死回生;色情、賭博、抄襲、公敵,各種謾罵聲從未停止,騰訊毫髮無損,反而越長越壯。

  這不是運氣!

  馬化騰比技術人員更懂市場,比市場人員更懂技術。表面看,騰訊是一家技術型網路公司,實際上是一家娛樂公司。馬化騰吃透了年輕人的特點,極富創意地把增值的娛樂無縫地融合在免費的聊天上,網路是娛樂的傳播載體,娛樂是網路的增值服務,QQ成功地從單純的聊天軟體轉型為娛樂平台,沉澱了數億的忠誠用戶,成了世界最大的聊天軟體,成了中國第一大眾娛樂品牌。

  這就是智慧。

  馬化騰是中國重商時代的代表人物,是成功創業的典範。對於有志於創業的人來說,馬化騰品嘗過的酸甜苦辣無疑是寶貴的精神財富,值得大家學習借鑒。

 

作者簡介
熊江



作者簡介



熊江


  北京廣天響石國際文化交流中心簽約財經作家。曾就職於國內外一流企業,長期研究企業戰略管理、人力資源管理等,熱衷於傳統國學與現代企業管理的交叉研究與傳播培訓,曾對網路標杆性公司谷歌和騰訊做過深入的研究,著有《谷歌真相》《拿下沃爾沃──李書福傳奇》等書。

騰訊CEO 馬化騰傳奇
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72
SingaporeFirst 1.00 kg20.00
SingaporeAdditional 1.00 kg5.00

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 


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