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電話調查方法

電話調查方法
Product Code:
257944
Model:
9579791015
Brand:
弘智
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
West Malaysia - RM 5.00
East Malaysia - RM 12.00
Singapore - RM 25.00
Brunei, Indonesia, Macau, Philipines, Taiwan, Thailand - RM 105.40
Bhutan, Cambodia, China, Maldives, Nepal, Sri Lank - RM 124.90
Please refer to the shipping policy
FREE shipping with a minimum purchase
West Malaysia - RM79.00
East Malaysia - RM119.00
Rewards:
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Product Information

ISBN: 9579791015

出版日期: 1999-07-15

作者: Paul J. Lavrakas

譯者: 王昭正、朱瑞淵

裝訂: 平裝.單色印刷.336頁.21.

 

  本書探討採取電話調查方法(Telephone Survey)時,如何建構對話的內容、如何進行對話與化解對方拒絕答覆問題、如何隨機地選取電話號碼、如何取得對方進一步的合作,以及如何訓練電話訪談員等相關課題。內容詳盡深入,除了詳論CATI、PAPI,及混合法之外,也針對電信科技的新發展與應用,作充分的討論,是實務研究人員的優質參考

電話調查方法
How To Buy
Shipping Information
ZoneOrder Total (RM)Delivery Fee (RM)
West MalaysiaAbove 79.00FREE
East MalaysiaAbove 119.00FREE

ZoneItemsDelivery Fee (RM)
West MalaysiaFirst 2 Item5.00
Additional 1 Item2.00
East MalaysiaFirst 1 Item12.00
Additional 1 Item12.00
SingaporeFirst 1 Item25.00
Additional 1 Item5.00
Brunei, Indonesia, Macau, Philipines, Taiwan, ThailandFirst 1 Item105.40
Additional 1 Item28.00
Bhutan, Cambodia, China, Maldives, Nepal, Sri LankFirst 1 Item124.90
Additional 1 Item32.00
Australia, Japan, Korea(KR), New ZealandFirst 1 Item132.80
Additional 1 Item36.00
Canada, Mexico, USAFirst 1 Item148.20
Additional 1 Item40.00
Austria, France, Finland, Germany, India, DenmarkFirst 1 Item162.80
Additional 1 Item44.00
Albania, Bosnia, Croatia, Estonia, Georgia, GreeceFirst 1 Item192.50
Additional 1 Item48.00
Libya, MoroccoFirst 1 Item251.70
Additional 1 Item52.00

 

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