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編輯到底在幹嘛?:企劃、選題、行銷、通路、電子書全都得會

編輯到底在幹嘛?:企劃、選題、行銷、通路、電子書全都得會
Product Code:
387835
Model:
9789865696191
Product by:
釀出版
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
Singapore - RM 20.00
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
48 Points
RM 60.90
RM 48.11
21%

Nofity me when ...
price drops.
Product Information

ISBN: 9789865696191

出版日期: 2014-07-25

作者: 王乾任

裝訂: 平裝.單色印刷.474頁.

 

史上最完整出版人の養成祕笈!
台灣出版產業完全攻略!

  編輯工作真輕鬆,只要盯著文字看?
  寫書編書真簡單,印好就能躺著賺?
  網路社群電子書,是什麼?能吃嗎?

  面對新時代與無法複製的每一本產品,你該怎麼成功?資深出版觀察家王乾任帶您在書中深入企劃、選題、行銷、通路、電子書等環節:掌握上游「出版社」的編輯、企劃、美編、排版、印務,中游「經銷商」的業務,下游「通路書店」的一線服務,回顧出版政策,展望數位趨勢。身為編輯或出版從業人員,每一個出版環節你都得知道!

本書特色

  1.第一本完整介紹『台灣出版產業』的專書!本書詳細介紹出版產業的各個環節,具實用性,從作者、讀者、書店店員、經銷業務、行銷企畫編輯,都涵蓋在內,讀者群廣。
 
  2.作者王乾任長期在「台灣出版資訊網」的定期電子報發表專文,對於出版產業的觀察深獲專業肯定。

  3.本書獲聯合發行公司總經理林建仲、逗點文創結社總編輯陳夏民、中華民國圖書發行協進會理事長羅愛萍聯合推薦。

名人推薦

  林建仲,陳夏民,羅愛萍

 

作者簡介
王乾任



作者簡介

    

王乾任(ZEN大)


  超人氣部落客,部落格「ZEN大的敦南新生活」累計近2000萬人次造訪;知名SOHO作家、出版觀察家,同時擔任讀寫教育講師、職場激勵講師,常於各種媒體發表專欄。

  曾任獨立書店店員、連鎖書店採購、網路書店主筆、出版社企劃編輯、企劃經理、出版顧問。

編輯到底在幹嘛?:企劃、選題、行銷、通路、電子書全都得會
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72
SingaporeFirst 1.00 kg20.00
SingaporeAdditional 1.00 kg5.00

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 


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