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淬煉:陳立恆與華人文創力對話

淬煉:陳立恆與華人文創力對話
Product Code:
388034
Model:
9789869053846
Product by:
經濟日報
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
Singapore - RM 20.00
FREE shipping within Malaysia for orders over RM 79.00
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Product Information

ISBN: 9789869053846

出版日期: 2014-07-25

作者: 陳立恆

裝訂: 平裝.單色印刷.304頁.

 

  第一屆總統創新獎得主──陳立恆先生,

  深耕文創數十年,

  成功將中華文化融入法藍瓷耀眼國際。

  法藍瓷創辦人最新文創趨勢觀察訪談實錄盡在本書!
  時值2014年,華人各產業品牌爭相露出,企業新兵與科技大老都在談創新,文創力儼然成為產業興亡勝敗的終極力量。法藍瓷創辦人陳立恆先生以宏觀視野觀察華人創意經濟,剖析文創力之於產業──產品如何以文化美學出發?企業如何以文化創新再出發?產業如何以文創力升級?華人文創產業如何連結全球?本書均詳加鋪陳、精闢解析,期許能為台灣產業找到一條文創的出路。

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  國立政治大學創造力講座主持人/吳靜吉
  財團法人白鷺鷥文教基金會董事長/陳郁秀
  中華民國三三企業交流會副理事長/林蒼生
  名電視製作人.金星娛樂總經理/王偉忠
  英國學者.創意經濟之父/John Howkins
  法國精品協會理事長/Michel Bernardaud

 

作者簡介
陳立恆



作者簡介



法藍瓷創辦人-陳立恆(Franz Chen)


  陳立恆先生,一生與創意結緣,創海暢集團,投身國際精緻禮品業達三十多年。從早期為世界頂尖知名禮品商OEM(原廠製造代工),到應客戶要求進行ODM(設計代工),有感於為人代工產業如同隱形人,遂於2001年自創品牌(OBM)──法藍瓷,結合設計、生產、行銷與服務管理和品牌理念,創造出最具有文化創意競爭力的價值鏈。

  現任:
  .法藍瓷股份有限公司總裁
  .亞太文化創意產業協會發起人暨創會理事長

  學經歷:
  .輔仁大學德文系
  .行政院文化創意產業推動小組委員
  .行政院經濟部產業發展諮詢委員
  .行政院文化建設委員會文化諮詢委員及項目審查委員
  .行政院經濟建設委員會服務業推動小組委員
  .財團法人資訊工業策進會董事

  特殊榮譽:
  .《富比士》雜誌評選為2012「全球時尚界25華人」之一
  .榮獲2012年安永企業家「年度大獎」
  .榮獲經濟部頒發國家產業創新獎之「卓越創新企業獎」

淬煉:陳立恆與華人文創力對話
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72
SingaporeFirst 1.00 kg20.00
SingaporeAdditional 1.00 kg5.00

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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