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數位角色行銷秘訣:香蕉人談角色經濟

數位角色行銷秘訣:香蕉人談角色經濟
Product Code:
482852
Model:
9789574953608
Product by:
外貿協會
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
Singapore - RM 20.00
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
49 Points
RM 62.50
RM 49.38
21%

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Product Information

ISBN: 9789574953608

出版日期: 2016-08-01

作者: 楊劍雄

裝訂: 平裝.全彩印刷.208頁.

 

  隨著角色經濟的討論趨勢不斷攀升,
  也造就創意商機的無限延伸!
  本書由香蕉人原創作者親身傳授,
  從入門概念、成功案例,到角色授權、策略規劃等,
  為您開創角色經營的致勝之路!

  角色經濟其實一直存在我們的生活周邊,從連鎖速食推出的玩具公仔,到便利商店集點活動的贈品,現今更頻繁出現在通訊軟體貼圖、手機App、實體商品等,無一不是炙手可熱的角色經濟市場。近年來,在科技及網路快速發展下,造就新一代網路角色的興盛。許多企業開始利用虛擬角色建立品牌的獨特性,熱門角色不僅開啟不同面向的合作模式,甚至獲得行銷海外的機會。

  本書希望藉由分享國內外角色經濟產業的資訊及觀點,讓臺灣的角色創作者產生更多交流及合作機會,獲得持續經營創作的動力,建立起臺灣的角色經濟產業鏈。
 

數位角色行銷秘訣:香蕉人談角色經濟
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72
SingaporeFirst 1.00 kg20.00
SingaporeAdditional 1.00 kg5.00

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 


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