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啟動生技新勢力

啟動生技新勢力
Product Code:
236436
Model:
9789868284449
Product by:
誌成文化
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
Singapore - RM 20.00
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
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RM 39.10
RM 30.89
21%

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Product Information

ISBN: 9789868284449

出版日期: 2008-01-16

作者: 鄭寶清

裝訂: 平裝.單色印刷.208頁.

 

  台灣首富郭台銘砸下150億元,大手筆捐助台大成立癌症中心;國發基金也看好生技產業,將陸續投入300億元在生技產業上,不僅生技股大漲回應,也引起財經界討論不斷。種種現象顯示,生技產業的發展,早已是箭在弦上,勢在必行。

  「生技」是台灣面對全球化競爭一股銳不可擋的新勢力。早在2002年,行政院就已經擬定了「兩兆雙星計畫」,所謂的「兩兆」,就是指未來產值將達到台幣兆元以上的產業,如晶圓製造半導體產業、影像顯示產業(TFTLCD);「雙星」則是指未來的明星產業,如數位內容產業、生物科技產業。

  作者鄭寶清,在過去擔任台鹽董事長時期,即以聚焦策略積極將台鹽轉型為生物技術業,不僅將生技化妝品、保養品研發上市,甚至將「綠迷亞」等台灣品牌推向國際,行銷全球,把原來虧損數億元的台鹽,以九個月的時間轉虧為盈,讓當年度台鹽員工年終獎金高達12個月。「點鹽成金」如雷的掌聲尚未停歇,如今鄭寶清先生又轉換跑道,成立寶康生技公司,以「創新、服務、健康」的理念,要將生物科技的進步,改善人類健康的成果,傳達全世界。

  這是一本企業經營的百科全書。鄭寶清先生以他的觀察與思維,將其投入生技事業的經驗,以及面對全球化競爭,個人與企業應該具備的態度、方法,以幽默風趣的方式簡單陳述。此外,作者將他經營台鹽與生技事業所套用的「鑽石理論」:價格、品質、服務、特色、創新、策略、速度等,以國內外等諸多案例,深入剖析,希望提供經營生技產業者的參考,也希望透過本書,吸引更多人共同關注生技與人類健康的議題,讓每一個人都能夠均等地享受到科技進步的成果。



作者簡介

鄭寶清

/ 現任 /
華星生技股份有限公司董事長
寶康生技股份有限公司董事長
寶星生技股份有限公司董事長

/ 學、經歷 /
國立中央大學企管所博士候選人
國立中興大學公共政策所碩士
民進黨中央黨部秘書處主任、桃園縣黨部主委
第二屆國大代表、主席團主席
第三、四屆立法委員、民進黨立法院黨團總召集人
臺鹽實業股份有限公司董事長

/ 榮譽 /
榮獲「第七屆中華民國傑出企業領導人金峰獎」

啟動生技新勢力
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72
SingaporeFirst 1.00 kg20.00
SingaporeAdditional 1.00 kg5.00

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 


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