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商戰霸術:韓非子

商戰霸術:韓非子
RM 30.89 RM 39.10 21%
Out of Stock
Product Code:
310600
Model:
957049431X
Brand:
宏文館
Status:
Out of Stock
Delivery Fee:
West Malaysia - RM 5.00
East Malaysia - RM 14.00
Singapore - RM 25.00
Brunei, Indonesia, Macau, Philipines, Taiwan, Thailand - RM 105.40
Bhutan, Cambodia, China, Maldives, Nepal, Sri Lank - RM 124.90
Please refer to the shipping policy
FREE shipping with a minimum purchase
West Malaysia - RM79.00
East Malaysia - RM149.00
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Product Information

ISBN: 957049431X

出版日期: 2002-02-15

作者: 姚會元,葉青

裝訂: 平裝.單色印刷.277頁.21.

 


從輕商、賤商、棄商到重商,中國人無疑穿越了一條漫長的「歷史隧道」
清末企業家兼學者鄭觀應將不以征戰的市場競爭稱之為「商機」

《韓非子》乙書內容廣泛,在經濟方面提出,第一,人性趨利,私是私的核心;第二,競爭的觀點,韓非子提出社會上的貧富差別是人們競爭的結果,是公平合理的,不能用政府的力量人為的拉平貧富差距;第三,「人性趨利」基礎的管理經營思想。韓非子的經濟思想中,競爭觀達到了多麼測底的程度。綜此觀之,我們不能不讚嘆不能不熟讀《韓非子》的從現代商機中出發……

  日本學者岡本隆三高度評價《韓非子》的理想和思想,說它對於處在動亂沈淪之中的今日日本和日本人來說,稱之為最好的指南和教科書並不適合,因為韓非子首倡的競爭觀可適用於企業經營的環節中。

  所有從事商業活動的經營者都繞不過躲不過這種戰爭式的市場競爭,要馳騁商場,旗開得勝,正確的選擇,只能是經營者必須掌握商戰方面的知識和手段,熟悉商戰方面的權術及要領,將自己變成一個善於謀略、精於訣術的幹練商業家。

商戰霸術:韓非子
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Shipping Information
ZoneOrder Total (RM)Delivery Fee (RM)
West MalaysiaAbove 79.00FREE
East MalaysiaAbove 149.00FREE

ZoneItemsDelivery Fee (RM)
West MalaysiaFirst 2 Item5.00
Additional 1 Item2.00
East MalaysiaFirst 1 Item14.00
Additional 1 Item5.00
SingaporeFirst 1 Item25.00
Additional 1 Item5.00
Brunei, Indonesia, Macau, Philipines, Taiwan, ThailandFirst 1 Item105.40
Additional 1 Item28.00
Bhutan, Cambodia, China, Maldives, Nepal, Sri LankFirst 1 Item124.90
Additional 1 Item32.00
Australia, Japan, Korea(KR), New ZealandFirst 1 Item132.80
Additional 1 Item36.00
Canada, Mexico, USAFirst 1 Item148.20
Additional 1 Item40.00
Austria, France, Finland, Germany, India, DenmarkFirst 1 Item162.80
Additional 1 Item44.00
Albania, Bosnia, Croatia, Estonia, Georgia, GreeceFirst 1 Item192.50
Additional 1 Item48.00
Libya, MoroccoFirst 1 Item251.70
Additional 1 Item52.00

 

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