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商務英文書信寫作

商務英文書信寫作
Product Code:
97463
Model:
9789575323394
Product by:
眾文
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
Singapore - RM 20.00
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
43 Points
RM 54.70
RM 43.21
21%

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Product Information

ISBN: 9789575323394

出版日期: 2008-02-01

作者: 有元美津世

譯者: 蔡易伶.高靖敏

裝訂: 平裝.雙色印刷.328頁.

 

  中華民國中小企業協會 林秉彬理事長 專業推薦!

  大前研一說,企業人才三大關鍵能力之一就是「語言力」。
從前,職場人士「最好」要會英文;現在,每個人都「一定」要學好英文!

  在全球化時代,具備跨文化溝通技巧,就比別人多一分競爭力!商務英文的寫作能力,更是企業晉用人才的「絕對」必要條件。在撰寫目的不同的英文書信時,是否掌握該類書信的原則及寫作技巧?就成為國際商務往來的致勝關鍵!

  例如,寫推銷信件時,該如何引起客戶的興趣,並了解自家產品的優點?處理客戶投訴信函或寄發警告信時,該怎樣清楚而適切地表達公司立場,照顧彼此利益,並成功地解決問題?

  除了完整的書信格式與寫作技巧,作者以其豐富的商務經驗,蒐羅各式實用句型,讓讀者可依不同情境直接替換,有效率地寫好令人印象深刻的商務英文書信。

  全書分七個章節,涵蓋三大方向:

  ■ 顧客服務信函
包含向客戶介紹服務、更新資訊、催款,處理帳款、服務上的投訴信函…等。

  ■ 人事管理信函
包含雇用∕解雇通知、公司規章、各式通知、警告信函…等。

  ■ 業務相關信函
包含智慧財產權的授權、侵權投訴,各類協議、契約及報告書…等。

本書特色

  中英範例對照

全書英文範例皆提供中文對照,從熟悉的中文來查詢所需英文範例及句型,即查即用,一看就會。

  各行各業實況

範例內容取自於貨運業、電信業、金融機構、製造商、出版業,以及至旅館業等不同的商務領域,豐富且貼近實際狀況。

  實用例句替換

每個主題皆設計可替換的例句,讓讀者依不同需求,靈活完成最佳文例。附錄還提供慰問、賀卡中常見的慣用語,簡單的幾句話,建立你的商務好關係!

商務英文書信寫作
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72
SingaporeFirst 1.00 kg20.00
SingaporeAdditional 1.00 kg5.00

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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