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創意管理:妙趣橫生、寓意深刻的120個管理故事

創意管理:妙趣橫生、寓意深刻的120個管理故事
Product Code:
377927
Model:
9789865756130
Product by:
德威
Status:
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Delivery:
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Delivery Fee:
WM - RM 5.30
EM - RM 12.72
Singapore - RM 20.00
FREE shipping within Malaysia for orders over RM 79.00
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RM 31.10
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Product Information

ISBN: 9789865756130

出版日期: 2014-06-05

作者: 何勝峰

裝訂: 平裝.單色印刷.256頁.

 

妙趣橫生、寓意深刻的120個管理故事

  品讀故事 輕鬆管理

  管理是一門科學,亦是一門藝術。管理的本質是科學,而管理的執行則是藝術,藝術是管理的昇華。同時,管理的實踐是參禪,管理的思考是悟道,職場便是智慧的凝聚地。

  想要在職場上無往不利,快速修煉出卓越的管理智慧,躍升為管理菁英,有一個捷徑:那就是閱讀這本為你量身訂做的「致富補帖」。本書濃縮大企業家的管理智慧,卻沒有枯燥的理論與空泛的說教,而是將故事中的智慧引入管理環節,讓管理學變得生動。

 

作者簡介
何勝峰



作者簡介



何勝峰


  國立政治大學企業管理研究所畢業,曾留學於美國柏克萊大學,現為外商公司管理顧問師,專研市埸行銷,曾應聘於台灣及大陸各大企業擔任市場行銷企劃,經常蒐集有關行銷、管理方面的小短文,編輯成書。

  他是一位國際行銷管理高手,曾在報刊雜誌發表大量的行銷專題文章,曾著有:《創新管理的藝術》、《顧客心理學》、《市埸決定產品》等書。

創意管理:妙趣橫生、寓意深刻的120個管理故事
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72
SingaporeFirst 1.00 kg20.00
SingaporeAdditional 1.00 kg5.00

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 


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