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企業評價:個案實證分析

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企業評價:個案實證分析
Product Code:
255066
Model:
9789577297778
Product by:
智勝
Status:
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EM - RM 12.72
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Product Information

ISBN: 9789577297778

出版日期: 2010-03-01

作者: 吳啟銘

裝訂: 平裝.單色印刷.400頁.

 

  相較於傳統的財務指標:每股盈餘(EPS)、股東權益報酬率(ROE)等,本書提出了正確的企業關鍵價值因子(Key Value Drivers)──ROIC、WACC、EVA、FCFK,以及盈餘品質等指標的衡量、分析與管理

  本書彙整作者近10年來指導的EMBA實證論文與受委託的企業評價專案之重要發現,以驗證各產業的價值因子與價值管理的論點。對於八大類別的無形資產與商譽,如技術、商標、契約、地點等均有完整的分析與評價。

  內容強調,在透過企業評價模式下,檢視各種經營決策,如擴充、購併、分割、減資等對企業價值的量化影響。藉由各式評價方法的介紹與實證說明,將理論與實務做結合,不僅可讓讀者瞭解各式評價模式之意涵,亦可明瞭該如何在眾多評價模式裡選擇一適合的評價方式。



作者簡介

吳啟銘

現職:
.政治大學財務管理學系副教授

學歷:
.美國密西西比大學財務金融博士

經歷:
.美國財務分析師(Charter Financial Analyst, CFA)、政大公企中心金融投資班班主任、政大公企中心財務管理班班主任,曾於群益證券公司、寶來證券公司、新寶證券公司、台証證券公司、台灣金融研究院、考試院退撫基金、政大商研班、政大EMBA班、中華投信公司等機構講授企業評價課程

專長領域:
.證券評價分析.股票分析.債券分析.期貨與選擇權分析

企業評價:個案實證分析
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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