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Smart MBA自修手冊3:電子商務

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Smart MBA自修手冊3:電子商務
Product Code:
247432
Model:
957324330X
Product by:
遠流
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
43 Points
RM 54.70
RM 43.21
21%

Quantity:
Nofity me when ...
price drops.
Product Information

ISBN: 957324330X

出版日期: 2001-04-01

作者: Mike Cunningham著

譯者: 陳勝鴻

裝訂: 精裝.單色印刷.320頁.

 

  在今天的商業世界裡,必須面對不斷的變化和挑戰,這已經成為每日生活的一部分,而全世界不只是期待我們告訴大家未來會變成什麼樣子,更希望我們能夠想出最好的應變策略,在即將到來的變遷之中取得先機。電子商務勢必將主導未來商業的發展,但是要如何才能預見這些變化對我們的意義? 答案莫衷一是,市場裡的每一位專家可能都會有完全不同的看法。

  如果你真的想了解電子商務的精髓,這就是最適合你的一本書,”Smart Things to Know About E-commerce”涵蓋了所有你想知道的電子商務知識,去蕪存菁,呈現最精緻和重要的內容。這本書將會從六個方向提供協助:

  • 了解電子商務的革命性演變,以及網際網路所扮演的角色
  • 當你要實行全新的商業模式,準備好面對各種變化和挑戰
  • 掌握電子商務的技術知識
  • 誰是電子消費者?
  • 研發全新的企業對企業的電子商務策略
  • 擬定並且成功地實行電子商務計畫

  「Smart MBA自修手冊3:電子商務」讓你在未來的新經濟時代中,能夠掌握一切變數,攀上個人以及企業的成功巔峰。

  ◎有關電子商務的Smart小提示:”企業對企業類型(B to B)的電子商務所需要的投資金額,遠遠是企業對消費者類型(B to C)電子商務所花費的五倍以上,而且這兩者之間的差距在未來的五年之內,將會擴張到十倍以上。”

Smart MBA自修手冊3:電子商務
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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