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連鎖業商品開發與物流配送

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連鎖業商品開發與物流配送
Product Code:
461348
Model:
9789863690450
Product by:
憲業
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
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51 Points
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RM 65.60
RM 51.82
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Product Information

ISBN: 9789863690450

出版日期: 2016-06-21

作者: 黃憲仁,周明德

裝訂: 平裝.單色印刷.340頁.

 

  連鎖業的商品開發策略,至少包括自有品牌開發,或是委外OEM生產,也有對外採購。整個商品線管理,要有效運作。

  商品的推出上市,到銜接物流配送,當中必須有電腦化管理作為介面,本書內有詳細解說。

  物流概念最早是50年代在美國形成的,從傳統物流(Physical Distribution)的出現,到今天日益發展完善的現代物流(Logistics),物流概念經歷了一個內涵不斷豐富,外延日益擴大,適用範圍日趨寬廣的歷史演變過程。

  20世紀最具風潮的連鎖業,更需要憑藉物流中心的威力,如今,各行業物流中心相繼設立,有效提昇績效,擴大發揮連鎖業的經營魅力。

  本書是專門針對連鎖企業的運作方式,以「商品管理為中心」,並以連鎖業的物流配送管理,做連鎖業的經營實務介紹。

  本書可作為連鎖業總部的參考工具書,也可作為物流中心人員、工商管理的教學參考書。

本書特色

  本書是專門針對連鎖企業的運作方式,以商品管理為中心,並以連鎖業的物流配送管理,做連鎖業的經營實務介紹。

  本書可作為連鎖業總部的參考工具書,也可作為物流中心人員、工商管理的教學參考書。
 

 

作者簡介
黃憲仁,周明德



作者簡介



黃憲仁  周明德


  憲業企管公司課程講師
 

連鎖業商品開發與物流配送
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

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