Youbeli Online Shopping Malaysia
Cart: 0 items 
Language
Contact Us: 1800 88 2354
Previous Product

行銷掌上讀

Next Product
行銷掌上讀
Product Code:
225005
Model:
9574500462
Product by:
小知堂
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
19 Points
RM 25.00
RM 19.75
21%

Quantity:
Nofity me when ...
price drops.
Product Information

ISBN: 9574500462

出版日期: 2002-01-05

作者: 小知堂文化/編著

裝訂: 平裝.單色印刷.191頁.

 

   破解景氣低迷的行銷寶典

  全書共歸納出行銷四大議題,包括行銷的基本概念、行銷對象、行銷要素以及行銷戰略。行銷的基本概念中,簡單的介紹什麼是行銷,以及和行銷相關的諸多議題,讓初學行銷的讀者能很快的一窺行銷的全貌。由於商場上有各種不同的業態,每一種形態都有其特殊的銷售對象,所以第二單元特別針對不同業態予以分析,並找出適合不同業態的行銷手法,讀者有了這樣的基本概念之後,便可以舉一反三,加以活用。行銷活動中包含了許多的變數,在第三單元,我們將一一分析那些影響行銷的變數,只要掌握這些變便可掌握市場的脈動,進而成功的完成行銷。

  隨著競爭的白熱化,行銷戰略日新月異,變化多端,身為行銷人員,不僅要使企業成功地運用行銷戰略奪得商機,同時也要了解其他競爭者的行銷戰略,才能知己知彼,百戰百勝。

  本書文字敘述簡明扼要,淺顯易懂,擷取行銷中最重要的幾個議題,加以整理分析,此外,各篇皆附有圖表說明,即使是初學者也能很快掌握行銷的要義。迷你開本更方便忙碌的上班族隨時閱讀,實用的內容讓讀者能真正的學以致用,即使身處競爭激烈的職場仍能無往不利。

行銷掌上讀
Payment Option

Credit Cards (Mastercard & Visa)
We currently accept Mastercard and Visa credit cards. Your credit card information is secured and safeguarded when shopping at Youbeli.com. All information are encrypted and sent through secured and protected channels. As we are employing Mobile88 (iPay88) as our payment gateway, Mobile88 will be stated in your credit card statement.



Financial Process Exchange (FPX)
We also accepts FPX payment method as it is an ideal payment solution for customers who does not have a credit card. All that is needed to make an online payment is an online banking account. Payment is directly linked and connected to the customer's specified online banking account, transactions are usually instant and fast. Supported banks includes:



Cash Bank-in / Online Fund Transfer / Cheque
You may bank-in cash or cheque into the selected bank account below:

Bank : PUBLIC BANK
Account Name : YOUBUY ONLINE SDN BHD
Account No. : 3194858935

Bank : MAYBANK
Account Name : YOUBUY ONLINE SDN BHD
Account No. : 514048612629

Once you have successfully bank-in the amount, email the bank in slip to support@youbeli.com with the stated Order No.

Paypal
PayPal lets you send payments quickly and securely online using a credit card or bank account.
Not valid for cash only items.

Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

点击下图连接书展页面:

 

 

Tell A Friend
captcha image
Chat with Youbeli
TOP