Youbeli Online Shopping Malaysia
Cart: 0 items 
Language
Youbeli Online Shopping Malaysia
Contact Us: 1800 88 2354
Previous Product

洞悉狂想:創意背後的商業邏輯

Next Product
洞悉狂想:創意背後的商業邏輯
Product Code:
216675
Model:
9789862410691
Product by:
天下雜誌
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
37 Points
Youbeli Multiple Cash Vouchers!
RM 46.90
RM 37.05
21%
Quantity:
Nofity me when ...
price drops.
Product Information

ISBN: 9789862410691

出版日期: 2009-11-04

作者: 黃世嘉

裝訂: 平裝.全彩印刷.192頁.

 

  北歐櫥窗公司總經理、暢銷書《北歐魅力ICE》作者黃世嘉:

  創意人該懂得做生意 生意人也要會玩創意

  商業世界變化得愈來愈快,過去壁壘分明的領域也全都攪和在一起。

  不論大企業小公司,都感受到「沒有創意就活不下去」的壓力。

  大家都愛談創意、談美學、談設計,卻往往忽略「商業邏輯」。

  創意未必能成為好設計,漂亮的設計不必然成為好用的商品。

  因為創意不是設計公司或廣告公司在談...

  而是應該成為每個公司都能夠擁有的重要關鍵能力...

  身為知名品牌「北歐櫥窗」總經理,黃世嘉在自身創業的歷程中,深刻感受到創意對生活與企業的幫助,同時也開始對創意與生意間如何完美結合產生興趣。

  在新書《洞悉狂想》中,黃世嘉將與讀者分享什麼是「有價值的創意」?透過一則則他所觀察到的好玩案例,告訴你什麼是成功創意商品背後的商業邏輯。如何把生意與創意結合,更重要的是如何感受與挖掘消費者細膩的需求。 本書特色

  創意人該懂得做生意 生意人也要會玩創意

  商業世界變化得愈來愈快,過去壁壘分明的領域也全都攪和在一起。

  不論大企業小公司,都感受到「沒有創意就活不下去」的壓力。

  北歐櫥窗公司總經理、暢銷書《北歐魅力ICE》作者黃世嘉,透過在生活與工作中深刻感受創意的價值,告訴你什麼是成功創意商品背後的商業邏輯,如何把生意與創意結合,更重要的是如何感受與挖掘消費者細膩的需求。

作者簡介

黃世嘉

  台大商學系畢業,畢業後於挪威工作兩年,擔任Opera Software公司亞洲商務發展經理;回台後創立「北歐櫥窗」公司,並從事專欄寫作。著有《北歐魅力ICE》(天下雜誌出版)。

洞悉狂想:創意背後的商業邏輯
Payment Option

Credit Cards (Mastercard & Visa)
We currently accept Mastercard and Visa credit cards. Your credit card information is secured and safeguarded when shopping at Youbeli.com. All information are encrypted and sent through secured and protected channels. As we are employing Mobile88 (iPay88) as our payment gateway, Mobile88 will be stated in your credit card statement.



Financial Process Exchange (FPX)
We also accepts FPX payment method as it is an ideal payment solution for customers who does not have a credit card. All that is needed to make an online payment is an online banking account. Payment is directly linked and connected to the customer's specified online banking account, transactions are usually instant and fast. Supported banks includes:



Cash Bank-in / Online Fund Transfer / Cheque
You may bank-in cash or cheque into the selected bank account below:

Bank : PUBLIC BANK
Account Name : YOUBUY ONLINE SDN BHD
Account No. : 3194858935

Bank : MAYBANK
Account Name : YOUBUY ONLINE SDN BHD
Account No. : 514048612629

Once you have successfully bank-in the amount, email the bank in slip to support@youbeli.com with the stated Order No.

Paypal
PayPal lets you send payments quickly and securely online using a credit card or bank account.
Not valid for cash only items.

Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

Tell A Friend
captcha image
TOP