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村上有春樹,村下有搖錢樹:錢是掉進口袋,還是腦袋?

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村上有春樹,村下有搖錢樹:錢是掉進口袋,還是腦袋?
Product Code:
171014
Model:
9789573329909
Product by:
皇冠
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
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30 Points
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RM 39.10
RM 30.89
21%
Quantity:
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price drops.
Product Information

ISBN: 9789573329909

出版日期: 2013-06-03

作者: 郝廣才

裝訂: 平裝.單色印刷.224頁.

 

  創意才子郝廣才的53個黃金思考
  告訴你如何芝麻開門.杏仁開鎖.核桃開竅!

  有創意可以煉金!
  為什麼賣不出去的薄餅會發現甜筒的商機?為什麼自由女神像的廢料會變成大把鈔票?

  有興趣可以煉金!
  為什麼成績差的愛吃鬼創造「Ben & Jerry’s」冰淇淋王國?為什麼跟著鄉下教練學游泳的女孩締造奧運四金?

  有形象可以煉金!
  為什麼UNIQLO用「平價」從日本賣到全世界?為什麼星巴克用「浪漫」讓顧客甘心掏錢?

  有問題可以煉金!
  為什麼掉滿地的書籤創造「3 M便利貼」?為什麼幫女兒削鉛筆削成「免削鉛筆」?

  慷慨也可以煉金!
  為什麼歐普拉花七千萬請客反而賺更多?為什麼「海底撈」捨得給客人全新的iPad?

  人類是有了「錢」這個東西後,歷史才豐富起來。

  它常駐在我們個人和身體的意識中,因為它顯出我們的慾望與恐懼,慷慨與貪婪,企圖與挫折,聰明與笨蛋,愛與恨!

  探索錢,其實就是探索我們自己--我們理想中的自己和相信的價值。
  案子發生,千頭萬緒,如何破案?如何解答?
  簡單,我們按著錢的線索走,就會找到真相,發現比錢更重要的東西。



作者簡介

郝廣才

  他是台灣繪本界教父,創辦格林文化,出版過無數精彩繪本,屢獲國際大獎肯定。他甚至自己提筆創作童話,以深入淺出的方式,把世界的美麗說成動聽的故事,在無數小小讀者的心中埋下閱讀的種子。

  他也是眾所周知的創意才子,他的創意名作《腦力發電》,揭開進入創意大門的通關密語,讀者讀了這本書之後,彷彿「芝麻開門」一般,輕輕鬆鬆就找到創意的寶藏!

  而在本書中,他要與大家一起探索如何煉金,教我們如何將腦袋裡的創意變成人生的財富,幽默、生動、好讀,讓人在哈哈大笑之餘茅塞頓開,對人生觀和價值觀有了全新的思考。只要改變看錢的角度和花錢的態度,多多運用你的創意,每個人的腦袋裡,都有一盞阿拉丁的神燈、一株搖錢樹!

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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

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