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打動人心的產品設計:頂尖設計師打造成功產品的黃金法則

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打動人心的產品設計:頂尖設計師打造成功產品的黃金法則
Product Code:
519661
Model:
9789864761135
Product by:
歐萊禮
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
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RM 90.60
RM 71.57
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Product Information

ISBN: 9789864761135

出版日期: 2016-08-31

作者: Scott Hurff

譯者: 楊仁和

裝訂: 平裝.單色印刷.328頁.

 

  如何創造成功打動用戶的產品?藉由這本實用的書籍,你將師法這個領域當中最優秀的一些產品設計師,從Facebook和LinkedIn等業界巨擘,一直到鋒芒畢露的後起之秀都有。你將明白如何發掘及理解用戶的痛楚,並且學習如何運用相關的研究成果,引導團隊一步步地走過整個產品建構流程。這本書專為設計師、產品經理以及想要跟設計師充分溝通的人們而撰寫,對任何致力於產品建構的人員來說,這本書絕對是非讀不可的實務寶典。

  .確切瞭解你的用戶是誰、想要什麼以及如何建構令他們心滿意足的產品
  .瞭解成功產品設計師所運用的框架與原則
  .將五個狀態(five states)整合到每個UI畫面,以提高轉換率,並且減少使用者察覺的加載時間
  .Apple、Amazon與LinkedIn利用發掘會議技術(discover meeting technique),幫助團隊解決正確的問題,並且更快速且靈活地進行決策
  .透過瞭解人們如何握持裝置及完成工作,設計滿足各種form factor(尺寸規格)的有效介面
  .瞭解成功產品設計師如何建構有效的原型(prototype),確切捕捉至關重要的用戶反饋
  .運用最新的心理學研究成果,創造令人愛不釋手且觸動心弦的操作體驗

名人推薦

  「在這個快速變動的領域中,Scott Hurff無私分享深具啟發且切實可行的真知灼見 。」— Randy J. Hunt,Etsy設計副總

  「這是一本生動活潑、簡單易讀的設計指南,引導你一步步地走過現代化的產品設計流程,取材自一些當前頂尖設計師的親身實踐。兼顧理論概述與操作指引,這本書的深刻內涵讓每個人都能夠打造出人見人愛的絕妙產品。」- Dan Saffer,《Microinteractions》(O'Reilly)的作者

 

作者簡介
Scott Hurff



作者簡介



Scott Hurff


  產品設計師暨作家,曾在幾家準備首次公開募股的新興公司與創投基金大力金援的初創企業中,帶領過一些非常成功的消費性產品設計,範圍涵蓋電子商務、視頻共享及約會網站,甚至獨立打造過自己的火紅產品。你可以在scotthurff.com上找到關於Scott的最新訊息。

打動人心的產品設計:頂尖設計師打造成功產品的黃金法則
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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