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商業包裝設計

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商業包裝設計
Product Code:
178657
Model:
9579394784
Product by:
藝風堂
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - FREE
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
74 Points
Cash Voucher RM15 to REDEEM!!
RM 93.80
RM 74.10
21%

Quantity:
Nofity me when ...
price drops.
Product Information

ISBN: 9579394784

出版日期: 1994-09-15

作者: 王炳南/編著

裝訂: 平裝.全彩印刷.141頁.

 

  在現今的生活中,我們應能感受到包裝的功能已深入我們的日常生活中,舉凡食、衣、住、行、育、樂,無一不與包裝有著緊密的關連性,由此可看出它的存在與大眾的生活實有密不可分的關係。(商業包裝設計)收錄了近二百件各類各樣的包裝設計個案,全書共分為七個單元,從『民以食為天』的食品、飲料類,到舒適、潔淨的日常清潔用品類,及高價位的化粧保養精品……等,各式與生活緊密結合的個案,皆有精彩的表現。其中並將近年來行銷上常提到的品牌設計編列成一個單元,於該單元中提供了數個成功的案例作為介。編著者又從現今潮流風行的企業形象識別,與包裝設計之間的關係做一番詮釋,並詳述品牌開發的規劃,與企業形象開發之間的互動關連性,全篇以一位包裝設計者的角度來探討--經濟時代裡的包裝角色。

  編著者王炳南先生,既是平面設計師,也是經驗豐富的包裝設計工作者,本書收錄了他從事設計工作十幾年來,針對不同類型、不同訴求,卻各具生命的包裝設計個案,另以整理、編輯、出版。是本實用性高,並且適合不同層面讀者參考的最佳包裝精選集。在此期望包裝設計的藝術,能在不斷變遷的新消費市場中,不僅反映出商業包裝設計的生命性、獨特性及時代性外,亦能找出新的設計趨勢。

商業包裝設計
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 


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