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可樂薯條心理學:38個關於EQ的潛效應

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可樂薯條心理學:38個關於EQ的潛效應
Product Code:
18260
Model:
9789866531347
Product by:
波希米亞
Status:
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Delivery Fee:
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EM - RM 12.72
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Product Information

ISBN: 9789866531347

出版日期: 2012-12-28

作者: 張笑恆

裝訂: 平裝.單色印刷.256頁.

 

  別小看其實無所不在的心理學,只要了解並善加利用,也可以如「蝴蝶效應」般扭轉世界!

  社交達人是如何練就火眼金睛,竟能從第一印象判斷人心,拉近與對方的距離?
  總是樂觀的天生贏家,面對逆境時如何調整心態,創造奇蹟?
  愛情高手掌握了戀人哪些微妙的心思,而抓住命定的幸福?

  不是深奧的理論,沒有艱澀的字句,要你輕鬆上手的趣味心理學,告訴你看穿人心的祕密。

  可樂薯條心理學必修課

  1.可口可樂效應:感情投資可獲真情回報
  當你正要做某件事情的時候,適時地為對方遞上一瓶可樂或一句溫暖的話,會更容易強化雙方的感情,拉近彼此的距離。

  2.酸葡萄心理和甜檸檬心理:必要的時候學一點阿Q精神
  吃不到葡萄而說葡萄是酸的,即醜化得不到的東西;吃不到甜葡萄,只好吃酸檸檬,卻硬說檸檬是甜的,即美化得到的東西。魯迅先生筆下的阿Q,其「精神勝利法」早已是家喻戶曉的。

  3.冰淇淋哲學:在逆境之中尋找出路
  經營之神王永慶先生認為,賣冰淇淋必須從冬天開始,因為冬天顧客少,會逼迫你降低成本,改善服務。那麼夏天來臨時,就會比其他後來者擁有更多的優勢。

  4.羅密歐與茱麗葉效應:外在力量讓感情更牢固
  如果出現干擾戀愛雙方愛情關係的外在力量,戀愛雙方的情感反而會更強烈,兩人之間的關係也會變得更加牢固。

  5.蹺蹺板效應與互惠原則:人生不是一場獨舞
  人際關係心理學家認為,互利是人際交往的基本原則。若能借助對方的力量,彌補自身的不足,才能達到雙贏的局面。

本書特色

  透過心理學上的種種現象與效應,用深入淺出的方式說明並提供建議,將心理學應用在自己與人際關係中,幫助讀者面對職場、感情與家庭等各個層面的問題。同時本書在說明時輔以生動事例加以闡述,從它們所賦予的敏銳洞察力之中,更能解讀自我、看透他人。



作者簡介

張笑恆

  大學中文系畢,喜歡研讀中國古籍,與人群接觸。具有敏銳的社會觀察力和思維,並實際將古籍中的智慧運用於生活中,現為自由創作者,主要側重於成功勵志、心理、職場經管、女性等精品暢銷圖書的選題策劃和撰稿工作。

  目前著作有:《小人閃一邊,好人出頭天!》、《做人必須堅守的七道防線》、《關係厚黑學》、《真希望我20幾歲就懂的攻心厚黑學》、《給不了就放手,得不到就轉頭》、《0.8的生活哲學》

可樂薯條心理學:38個關於EQ的潛效應
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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