Youbeli Online Shopping Malaysia
Cart: 0 items 
Language
Youbeli Online Shopping Malaysia
Contact Us: 1800 88 2354
Previous Product

創造客戶價值的10堂課

Next Product
創造客戶價值的10堂課
Product Code:
195310
Model:
9789867889119
Product by:
經濟新潮社
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
34 Points
Youbeli Multiple Cash Vouchers!
RM 43.80
RM 34.60
21%
Quantity:
Nofity me when ...
price drops.
Product Information

ISBN: 9789867889119

出版日期: 2003-07-07

作者: 彼得.杜雀西

譯者: 李瓊芬

裝訂: 平裝.單色印刷.256頁.21*15cm.

 

  如今的企業面臨速度、生產力、創新等競爭壓力,幾乎所有產品與服務都變得商品化--毫無特色!企業彼此削價競爭,導致利潤大幅降低。如何藉由客戶價值 (Customer Value)——以合理的價格,呈現產品與服務的優點,讓客戶感受到其價值——而達成企業成長的目標,已成為企業成功的關鍵。本書提出一個翔實的客戶價值 架構(CVF)來說明如何創造客戶價值、界定客戶價值策略、如何傳遞客戶價值。此外,作者透過許多鮮活案例,如奇異、通用汽車、西門子、UPS、威名百 貨、讀者文摘等,說明成功的企業如何擬定經營方向、推衍客戶價值策略、設計及推動新的作業流程、發展員工忠誠、推動有效品質計畫、巧妙運用IT技術,讓客 戶充分感受到產品或服務的價值,確保客戶滿意,並帶來源源不斷的利潤。想帶領企業轉型,為客戶提供豐富的價值並提升獲利能力,本書是相當有用的指引。

 

作者簡介
彼得.杜雀西

  彼得.杜雀西(Peter Duchessi)為奇異(GE),西門子(Siemens AG)及Arthur D. Little等跨國企業提供顧問服務及教育訓練。他的專業領域包括企業規畫與轉型、服務業管理、營運管理、資訊科技管理及電子商務。此外,他於紐約州立大 學Albany分校管理學院任教,擔任管理科學及資訊系統助理教授,並於瑞士的企管研究所,及阿根廷的University del Salvadore授課。他常在重要的商業期刊發表文章,包括《加州管理評論》(California Management Review)、《管理科學》(Management Science)、《管理資訊系統期刊》(Journal of Management Information Systems)及《歐洲作業研究期刊》(European Journal of Operational Research)。

創造客戶價值的10堂課
Payment Option

Credit Cards (Mastercard & Visa)
We currently accept Mastercard and Visa credit cards. Your credit card information is secured and safeguarded when shopping at Youbeli.com. All information are encrypted and sent through secured and protected channels. As we are employing Mobile88 (iPay88) as our payment gateway, Mobile88 will be stated in your credit card statement.



Financial Process Exchange (FPX)
We also accepts FPX payment method as it is an ideal payment solution for customers who does not have a credit card. All that is needed to make an online payment is an online banking account. Payment is directly linked and connected to the customer's specified online banking account, transactions are usually instant and fast. Supported banks includes:



Cash Bank-in / Online Fund Transfer / Cheque
You may bank-in cash or cheque into the selected bank account below:

Bank : PUBLIC BANK
Account Name : YOUBUY ONLINE SDN BHD
Account No. : 3194858935

Bank : MAYBANK
Account Name : YOUBUY ONLINE SDN BHD
Account No. : 514048612629

Once you have successfully bank-in the amount, email the bank in slip to support@youbeli.com with the stated Order No.

Paypal
PayPal lets you send payments quickly and securely online using a credit card or bank account.
Not valid for cash only items.

Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

Tell A Friend
captcha image
TOP