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優勢銷售:如何找到且留住客戶,並業績長紅

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優勢銷售:如何找到且留住客戶,並業績長紅
Product Code:
73997
Model:
9789579916066
Product by:
龍齡
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
30 Points
RM 39.10
RM 30.89
21%

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Product Information

ISBN: 9789579916066

出版日期: 2008-01-25

作者: 奧立佛?克朗

譯者: 龍齡

裝訂: 平裝.單色印刷.352頁.

 

  一般的銷售人員最常問的兩個問題是:「我如何可以完成更多的交易?」和「我如何可以減少客戶的反對意見?」這兩個問題的答案其實是一致的,那就是:你必須站在客戶的角度上看事情。現今的銷售人員想要牢牢抓住客戶,就必須接受一些專業的銷售訓練,並且挖掘出有關客戶的四項關鍵資訊。優勢銷售 可幫助銷售人員與客戶建立長期的關係,並可幫助銷售人員讓客戶更加成功---這是一項非常重要的競爭優勢。針對銷售過程的十一個階段,本書一一提供了明確的建議

例如:
如何從既有和新開發的客戶中找出更多的潛在客戶
在接觸潛在客戶之前,我們必須進行相關的售前準備
如何確定客戶的需求,例如,他們的主要興趣(他們想要什麼),購買標準(交易的條件),以及主要購買動機(為什麼他們想要購買)
如何接觸買方的決策者
在銷售過程中,如何超越價格的問題
本書的銷售技巧都是世界各地經驗豐富的銷售人員的受訪記錄。書中包含一百多個實例,這些都是他們的親身經歷。這些實例可以提供我們相當實用的建議,使我們在銷售過程中,能夠化危機為轉機。
優勢銷售是最受肯定的銷售訓練機構多年的心血結晶,是經過證實的,條理清晰的,步驟明確的銷售工作指南。它可以對銷售人員和客戶產生相輔相成的結果。

優勢銷售:如何找到且留住客戶,並業績長紅
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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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