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保險就該這樣賣:業績三倍飆升的八堂技巧課

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保險就該這樣賣:業績三倍飆升的八堂技巧課
Product Code:
20958
Model:
9789888164073
Product by:
藍天圖書
Status:
Available Now
Delivery:
Usually ships within 4 to 6 weeks
Delivery Fee:
WM - RM 5.30
EM - RM 12.72
FREE shipping within Malaysia for orders over RM 79.00
Rewards:
38 Points
RM 48.40
RM 38.24
21%

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Product Information

ISBN: 9789888164073

出版日期: 2013-01-21

作者: 陳玉明/編著

裝訂: 平裝.單色印刷.272頁.

 

  面對大客戶向你說不,提出刁鑽棘手的難題,身為專業保險營業員的你,如何拆招攻防,上演乾坤大挪移成功簽單賺取豐厚佣金?出warm call的蜜月期已過,如何在日常生活中發掘你的potential client,並長掘長有?打鐵趁熱,促成簽單,創造超凡業績,背後有哪些大忌和推銷術?

  本書針對保險行銷的實際情況,提供105個模擬場景,分8堂課進行講解。電話cold call、初次見面、拓展人際網絡、跟進、見面closing、取得referral,一個個闖關場景均按實際問題、點評分析、方式和策略、專家建議的思路一氣呵成,思路清晰,簡明易懂。

  本書可以幫助從事保險銷售的人員堅定信心,增強保險服務意識,掌握保險推銷技巧,提高保險推銷過程中與客戶溝通交流的能力,從而幫助更多的人認識保險,理解保險,購買保險,以讓他們在遭遇各種災難時,能夠撐起保險這把「保護傘」。

  本書針對的讀者

  新入職保險營業員--本書為你提供一切創出好業績的必備知識及技巧。

  資深區域經理--本書已囊括培訓出優秀營業員的教材資源,助你組織茁壯成長,爆發潛在生產力。

  沒有購買保險的人--不論你沒有需要、沒有興趣還是其他原因而未購買,本書內的一些觀點或會讓你了解購買保險的重要性。

作者簡介

陳玉明

  國際註冊特許財務策劃師(FChFP),國家勞動部註冊理財規劃師(ChFP),雅虎「知識堂」保險欄目首席保險專家,保險理財網首席理財顧問,美國百萬園桌(MDRT)會員,世界華人保險國際龍獎(IDA)銅獎會員,中國優秀保險行銷員聯盟會員,中國平安保險北京分公司高級主任。

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Shipping Information
ZoneWeightDelivery Fee (RM)
West MalaysiaFirst 2.00 kg5.30
West MalaysiaAdditional 1.00 kg2.12
East MalaysiaFirst 1.00 kg12.72
East MalaysiaAdditional 1.00 kg12.72

ZoneOrder Price Range (RM)Delivery Fee (RM)
West MalaysiaAbove 39.00FREE
East MalaysiaAbove 79.00FREE

 

 

 

 

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